IlluminOss Appoints Avila as CEO
This article was originally published in Clinica
Executive Summary
IlluminOss Medical has brought in more commercial expertise to its senior executive team with the appointment of Manny Avila as CEO. Avila has over 20 years’ experience in medical device sales, operations and business management. He was most recently Global Vice-President of sales and marketing at OmniGuide and prior to that, he served as VP of commercial operations, surgical solutions Europe for Covidien. Avila’s appointment comes three months after IlluminOss tapped former Zimmer executive Clive Ridgewell as VP of sales. The Rhode Island-based company has developed a minimally invasive system – comprising a light curable polymer contained in an expandable balloon catheter – for treating complex fractures. The firm is currently conducting US trials of the product for FDA approval.